Gaya APA

2024, M, I, H, F, U, A., Zannuba, W, A. (2025). The Influence Of Word Of Mouth, Brand Awareness And Viral Marketing On Purchase Decision (a Study On Consumers Of Kopi Kenangan Purwokerto) (-). Purwokerto: Fakultas Ekonomi dan Bisnis UMP.

Gaya MLA

2024, Mahasiswa, Ilmu, Hukum, FH, UMP, Angkatan., Zannuba, Whina, Antonia. "The Influence Of Word Of Mouth, Brand Awareness And Viral Marketing On Purchase Decision (a Study On Consumers Of Kopi Kenangan Purwokerto)". - Purwokerto: Fakultas Ekonomi dan Bisnis UMP, 2025. Text.